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Online Marketing Industry News and Tips

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SEO or PPC: Which Is Right For My Business?

Share This Infographic On Your Site Please include attribution to with this graphic. Results May Vary: Analyzing PPC and SEO for Your Business Since Google became a search engine in 1998, the concept of typing

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Top 4 Basic Reports in Google Analytics

Equip Yourself With the Power of Google Analytics Google Analytics is the world’s most popular web-based statistics service and we want to help you get on board! Acquired by Google in 2005 from Urchin Software

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The Oldest Trick in the E-book: A Guide to Writing and Promoting E-books

E-books give you the opportunity to generate leads, give away free content, and tackle hefty topics with the breadth and depth they deserve. They should be a tool in every inbound marketing arsenal, but they

Driving Leads With Content Marketing

Content Marketing Tips For Generating Leads

Brands are starting to recognize the power that content marketing has in driving lead generation. With 93% of B2B brands and 90% of B2C brands using content marketing, almost all businesses are creating high quality

Image Use Best Practices

Image Use Best Practices For Online Marketers

Content is just as much about visual appeal as it is about the words surrounding them. While images and visual elements can help break text up and prevent the often intimidating large blocks of text,